TESTIMONIALS
Suke Pathak
P&G Sales Leader Alumni
"Mark is a data & analytical powerhouse in the world of pricing and promotion strategy, assortment optimization, shelf research & POG development, trade fund optimization, and demand forecasting. He blends the art of consumer insights and the hard science of data to build winning solutions that deliver profitable growth for brands & retailers. Mark builds an atmosphere of collaboration with everyone he works with."
Chris Mango
P&G Sales Director (Retired)
"In my 38 years at P&G I’ve worked with many skilled employees and none had more technical and analytical skills than Mark Albin.
As sales director on a major customer team I partnered with Mark to do some
breakthrough work on our largest business. Mark created some amazing tools to analyze our merchandising results and profitability and through our collaboration, he took my feedback to tweak his tools to be able to use them externally with customers to easily show them how they could benefit from the recommendations we were suggesting.
This external focus credited a platform for an amazing partnership and trust with the customer. This opened the door for ad plan, category review and shelf wins that more than doubled our business fueling category growth with the customer for 15 consecutive years.
Mark is a proven leader who builds trust with customers by understanding their needs and he has the ability to take complex data and explain what it means in a simple way.
If you want to understand your business better and find ways to grow they you don’t know existed. Mark is your man!"
CONTACT
Want to Learn More?
Smarter Insights. Stronger Results.
Schedule an intro call with RetailytIQs to discover how we can help your brand win in retailers. We specialize in partnering with Food and CPG manufacturers to improve promotion ROI, optimize category assortment and shelf design, and execute custom shopper research. During this initial meeting, we will discuss your unique business challenges along with the project scope, NDA setup, projected timelines, and consulting fees. Whether you need to get a better return on your promotions, optimize your assortment, influence the shelf design or create planograms, we are ready to partner with you to build a winning strategy.